Vacancy Website in Ethiopia

How to Build a Vacancy Website in Ethiopia and Make Money Online

Want to create a vacancy website in Ethiopia and make money online by connecting employers and job seekers? If yes, then you are in the right place. Building a vacant website in Ethiopia is a great way to take advantage of the country’s in-demand online job market and huge opportunity. 

According to the World Bank, Ethiopia has one of the highest unemployment rates in Africa, with 19.5% of the workforce unemployed by 2020. Even so, many job seekers in Ethiopia find it difficult to access reliable and up-to-date employment information, or they are few. However, with the rapid development of the internet and digital technologies in Ethiopia, more and more people are using the internet for various purposes including searching for services online. 

According to Statista, the number of internet users in Ethiopia will reach 23.9 million by 2020, equivalent to 20.9% of the population. This means that creating a vacant website in Ethiopia has great potential to generate online revenue by providing a platform for employers and job seekers to explore and interact with each other.

In this article, we will show you how to build a vacant website in Ethiopia and make money online in five easy steps. We’ll provide you with some tips and best practices for each step, and help you avoid some common pitfalls and mistakes. By the end of this article, you will have a clear and comprehensive guide on how to create a vacancy website in Ethiopia and make money online. 

So, let’s get started!

Step 1: Choose a Specific and Profitable Niche for Your Website.

The first stage for a vacancy website creation in Ethiopia  is to choose a particular niche that is viable for your website. Niche is a particular segment of the market consisting of a certain problem or need that you will be solving with your website. undefined

• Stand out from the competition: The internet in Ethiopia is flooded with vacancy sites, however, not all of them are popular or successful. Narrowing your niche allows you to differentiate and that helps in getting maximum attention and traffic.

• Target your audience: Through having a particular area, you can have your focus on a group of employers and job seekers intending to look for what your services offer, and who are more likely to utilize your websites and pay for your services.

• Optimize your website: By picking a niche, your website content, keywords, and features well suited for the niche can be optimized. Thus, this leads to high rankings and visibility on search engines and social media.

How Do You Choose a Niche For Your Vacancy Website

However, what will be the niche of your Ethiopian vacancy website? 

 Here are some tips to help you:

• Do your research: There is a need for you to do some market research so as to identify the prevailing trends, demands as well as the gap which are currently existing within the online job market in Ethiopia. With the help of tools like Google Trends, Google Keyword Planner and Bing Webmaster Tools, you can discover what exactly people are searching for, what keywords are trending, and what topics are trending. You can also employ tools like SimilarWeb, Alexa, or Moz to look into competition information, namely their strengths and weaknesses and the opportunities and threats they face.

• Find your passion: Gather knowledge about the niche of your choice or the one that you feel passionately about, or have some expertise or experience in. Thus, the website will become a true reflection of your individuality, something that people may look at and find it engaging and useful. It has the potential to keep you motivated and enthusiastic in the course of networking. This way, you can be able to overcome the challenges you encounter.

• Narrow down your niche: It is essential to pick a special market that is lucrative and at the same time it is not too narrow so that it does not limit your potential. You can refine the scope of your niche by emphasizing on a particular position, area of jurisdiction, skill level, pay level or other condition that is logical and necessary for your niche. For instance, you can narrow down from a general niche such as “jobs in Ethiopia” to specific niches like “IT jobs in Addis Ababa”, “health jobs for no graduates yet”, “jobs remote work for women”, etc.

These are some ideas for selecting a niche for your job website in Ethiopia. You can opt for a specific niche that could be highly populated, meet your overall preference, be unique, and still be profitable. Then, you can further choose a platform you’re going to use.

Step 2: Determine The Platform For Building and Managing The website 

The next strategy to build a vacancy on a website in Ethiopia involves choosing a strategy for developing and maintaining your website. A platform is simply a piece of software or service that you use to design, create and run your own website. Selecting a platform is significant as it affects performance, look and feel of your website. undefined

Easy to use: Choose the platform that possesses predictable and easy to master good interface and is so simple that it does not require any coding or technical skills. 

Flexible and customizable: The interfaces should have to provide a variety of functions, settings that allow you to launch a site that matches your niche and your business concept. 

Reliable and secure: It is advisable for you to opt for a company which is unreliable and secure, and that guarantees the immediate, excellent, and efficient performance of your website. 

In addition, find one that aligns with your needs as a host and care about your website safety by offering protection against hackers, malware, spam, and other threats. It also provides you with backup, recovery, and encryption options.

However, you chose the platform to launch your vacancy website in Ethiopia, it should well respond to your needs. Here are some of the best platforms that you can consider:

The Best Platforms For Building Vacancy Website

• JobBoard.io: JobBoard.io is a service on the Internet which helps you generate a visitor-oriented and effective job listing website in a few minutes by actually letting you use all the needed services without the requirement of coding or hosting. JobBoard.io has a variety of functionalities – job placeholder, resume filtering, email notification, social networking platform integration, analytics and much more. JobBoard.io will also provide you with a custom domain, SSL certificate and cloud hosting as well as you will not need to worry about any security issues related to running the website. The pricing plan of JobBoard.io is straightforward and has no hidden costs, from $249 per month, the first 2 weeks of using it are free.

• SmartJobBoard: SmartJobBoard is an easy-to-use platform where you can create a website for vacancy quickly, applying the website-builder with drag and drop feature and the ready-to-use templates. SmartJobBoard boasts a set of essential tools: job posting, resume search, email marketing, SEO, monetization, and more. SmartJobBoard also assigns you a custom domain, SSL certificate, and cloud hosting, and takes care of the issue of security and hosting for you, thus saving you from this busy work. SmartJobBoard costs very little money (starting at $79 per month), and it has a 30-day refund guarantee.

• WordPress: It is with WordPress that you can create a stylish and sophisticated job vacancy website made of your own with full control, by using its open-source software and thousands of available plugins and themes. WordPress contains a wide array of features available in it, namely, job vacancies placement, resume search, application tracking, payment processing, etc. WordPress also provides you with your own domain name service, SSL certificate and cloud hosting, and keeps security and maintenance of your website. WordPress has a free and premium pricing model, beginning at $0 per month and container 30-day money-back guarantee for purchase plans.

Read How to Create a Professional Website in Ethiopia with WordPress.

They can serve as a vacancy web site creation tool in Ethiopia. You can select one or some of those tools that suit you better or help you to achieve your expected goals. They are all free of charge. Once you select your platform, you can move to the next phase of working out a monetization tactic.

Step 3: Choose a Monetization Method

The last part of creating a job website in Ethiopia is to determine the methods of monetization for your website. Monetization being revenue generation for your site, it is providing some kind of value to your users and customers.

The way you are going to make money from your website is also one of the most critical decisions you will have to take and with that, it’s also going to affect your website’s profitability and sustainability. 

Therefore, you should choose a monetization method that is:

• Aligned with your niche: What is important is to select a particular monetization approach that fits into your field, and directing it to those needs and expectations of the viewers.

• Scalable and diversified: You should go for monetization methods that grow with your site and the income at once, and that ensures you get more revenue.

• Legal and ethical: You should choose a monetization method that is in accord with the laws and regulation of Ethiopia and also the global community.

• Legal and ethical: You will have to select an ethical legal monetization strategy that is in line with Ethiopian laws and regulations, and also, comply with the legal framework of the international community.

However, it becomes tricky to decide on which monetization method you will tend to pursue as you are about to begin your stroll into this exciting and fast-growing field of business in Ethiopia. 

The most common and effective ways to make money from your Vacancy website:

Here are some of the most common and effective ways to make money from your vacancy website:

• Charge employers for posting jobs: With a small fee, you can list their vacancies on your site and you can also provide them different options and features like priority listing, resume access, etc.

• Charge job seekers for accessing premium features: Argumentatively, you can even command job seekers to pay based on accessing your website premium features, such as improved search capabilities, job alerts, resume building, career counseling, among others.
• Display ads: You simply need to display ads on your site, and get paid if they provoke some amount of traffic, clicks or conversions. You may consider setting up ad networks such as Google Adsense, Bing Ads or Media.net to select, place, target and display ads that are relevant to the reader on your site.

• Sell products or services: You could have the opportunity to monetize your website by selling products or services, or even receiving sale commissions. Among other things, program members can sell products or services that are related to his/her niche such as books, courses and software, coaching services, etc.

• Affiliate marketing: Referral marketing is another way which you can promote the products or services of other organizations on your website, and get paid when leads or referrals result from those promotions. You can make use of affiliate networks such as Amazon Associates, ShareASale and CJ Affiliate to find and feature services and products on your website choice but right.

These are the most standard and efficient ways on how to generate income from your proximity site in Ethiopia. You can be guided to select one or many of these methods to apply to the platform of your niche depending on the platform, goals and objectives under consideration, and finally test and optimize what you have learned. When having made your pick of the monetization method you can further step to the marketing strategy consideration.

Step 4: Choose a Marketing Strategy for Your websites

The last step to have a Web promoting site for Ethiopia  is selecting a marketing strategy for your website. Marketing strategy is a plan of actions that ensures that you reach, engage, and retain some people who are potential customers of the company. 

Finally, marketing strategy assists the establishment of company goals and objectives. The marketing strategy is an essential decision that has wide-spread impact on the site’s popularity, reputation, and success. 

Therefore, you should choose a marketing strategy that is:

• Aligned with your niche: You should go for a marketing plan that is coordinated with your niche and which contacts your audience and customers in a very powersome way. On top of the selected marketing strategy, you may have a reaction that is in tandem with the platform you use for marketing and influences the user experience of your site positively.

• Scalable and diversified: When it comes to the marketing plan you should be ready for approaches that are scalable and diversified, enabling you to get bigger and wider sites as new audiences and customers emerge.

• Measurable and adaptable: The type of marketing strategy you should go for is the one that is easily measurable so that you can monitor and evaluate your campaign’s performance as well as results correctly.

Take note that all of this is considering that your website is meant to market a vacancy in Ethiopia; but how do you go about a marketing strategy?

Effective and Affordable Marketing Strategies That You Can Use For Your Website

Here are some of the most effective and affordable marketing strategies that you can use for your website:

SEO: SEO is an abbreviation for search engine optimization, as such is the practice that attempts to enhance your website’s ranking and visibility on particular search engines, namely, Google, Bing, or Yahoo. SEO assists you to reach high in the search engine results and attracts more and more visitors that are interested especially in your products or products category. 

As well, it improves your authority as well as credibility on the web. SEO works through techniques including but not limited to keyword research, content creation, link building and technical SEO improvements. You can make use of tools like Google Analytics, Google Search Console and Bing Webmaster Tool to enhance your SEO relatively.

Social media: Social networking is the term which includes the platforms and networks such as Facebook, Twitter, Instagram, LinkedIn etc. and you are supposed to use these in order to connect and communicate with the audience and customers and maintain an online presence with frequent posting of articles, images, videos etc.

With social media you can do branding, marketing, and increasing the number of supporters via followers and building your community and loyal customers.

Email marketing: Email marketing constitutes the exchange of email between you and your audience and customers to instil in them a fascination with your website and products, as well as to persuade them to visit and use it. Email marketing is the tool which will help you in making your customers repeat purchases, and your customer life-long regular ones. In addition, this activity will help you create a warm relationship of trust.

Content marketing: Content marketing is a practice of putting out informative and interesting content e.g., blog posts, articles, videos, podcasts, recent marketing area, through which you can reach out to your audience and customers by showing them you are an expert in your field and have a lot of value for them. 

Content marketing has many elements to it, it can be as simple as researching and planning for it, writing and editing of your work or you can take it as far as publishing and promotion of your content. Tools such as WordPress, Medium or YouTube can help you to achieve your content marketing goals.

Referral marketing: Referral marketing is based on word-of-mouth and your allies’ recommendations that may result in attracting new audience and customers and also sharing the loyalty with whom they refer. Loyalty referral marketing system helps to drive your sales and revenue and allows you to get the most out of the advantages of your prime customers. 

Besides, referral marketing is composed of different elements that include creating a system for your referral program, providing incentives and motivations for referrer’s aids, monitoring and managing your referral process, among other things. As there are different tools for your referral marketing, you can consider the platforms like ReferralCandy, InviteBox, or Viral Loops.

This is some of the most impactful and cost-effective marketing tactics you can go for when trying to increase traffic to your vacancy website in Ethiopia. The way you decide on the technique is dependent on your niche, platform and objectives and involves putting these in place before knowing if they have the right impact. After selecting a strategy for marketing, you just need to execute an email marketing system for running your website.

Step 5: Launch and Run Your Website

reach the level of running and launching your website. Your website lifecycle is from the moment when you launch your website to the point when you put it to sleep and from the time of its running to the time of maintaining and improving it.

Having a website that’s both launched and optimally running impacts the quality of support of your target audience and customers, and, hence, the success/sustainability of the website. 

Therefore, you should launch and run your website in a way that is:

• Smooth and seamless: You are to provide for an efficient live-running of your website as well as set up for sufficient functionality, performance, and these are all going to be for the sake of your website. Apart from that, your website must appear error-proof, bug-free, and glitch-free, where running it as a user-friendly and dependable platform is a must.

• Responsive and interactive: Your website should be responsive and interactive, should operate in the interests of your target audience and your customers, and should be sufficient and relevant to their needs and expectations. Ways you should also set and deploy your website so that it allows your users to have fun and they enjoy reading and interacting with your content are commendable.

• Valuable and helpful: An attempt to start and operate the website in a way that has value for and renders help to the audience as well as the customers is a must. It aims at providing quality and crucial relevant content, features and services to the target users of the website. Besides that you have to manage your website and make it possible for your audience to get informed and actualize the information that they will have got through your website.

Some Tips For Launch and Run Your Vacancy Website in Ethiopia 

However, the website for your job marketplace in Ethiopia is what? undefined

Test your website: You should test your website extensively to make sure everything works alright that is expected. You have to check your website functionality, performance, appearance, compatibility, security, etc. Also, your website should run well with different devices, browsers, users, etc. Through using tools like BrowserStack, GTmetrix, and Pingdom you will be able to carry out detailed testing.

Promote your website: Launching your website, the next step for you will be promotion so that your visitors as well as your customers can know that your website is available now as it has been put on air. You need to develop your website by taking advantage of numerous channels with different methods including SEO, social media, email marketing, content marketing and referrals.

Update your website: For your website you should update – to – date and ensure your website is always fresh to your users. Update your site in various perspectives like content, features, design, security etc. Some other reasons to update the website are also worth mentioning. You can conveniently employ the following tools to help you to update your site, WordPress, Google Analytics or Google Trends.

Monitor your website: It is also important that you closely monitor your website all the time and, furthermore, make sure that your website is doing well, and it is meeting the goal that you have set for your website. You have to watch your website for all the metrics, including traffic and conversions, revenue, and as you are monitoring the website you may also come across the different feedback such as for example comments, reviews, ratings, etc. for monitoring you can use tools such as Google Analytics, Google Search Console, or Hotjar.

This is a guideline on launching and owning a website that would better an ethical culture in Ethiopia. Moreover, those pieces of advice must be implemented by you, and the website must be launched in time when the audience may access and appreciate it. Besides, you have to be self-starter, creatively inclined, and flexible, and work on growing up and developing your website constantly.

Conclusion

Now, let us reiterate that functioning as a vacancy website in Ethiopia and generating money through online means can offer an excellent chance to meet the immense demand and possibility in the country’s digital job market. 

Develop your vacancy site by implementing the following steps namely the identification of a niche, platform, monetization mode, marketing strategy, and finally launch it and maintain it to create a professional and powerful site in Ethiopia. 

We hope that this article was interesting and informative for you and we would like to bring more useful information in future, by starting to build your own website for vacancies in Ethiopia. 

In the event you require further help or not just a consultation, you are most welcome to contact us, or you can visit our vacancy website in Ethiopia. We are here to help you implement a job portal in Ethiopia so that you’ll make a lot of money through your online website. That’s it for now. I hope you learned something new, and in case you need it all – good luck!

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